WHAT IS SOCIAL MEDIA?
Social media is websites and applications that enable users to create and share content or to participate in social networking.
The variety of evolving stand-alone and built-in social media services makes it challenging to define them. However, marketing and social media experts broadly agree that social media include the following 13 types of social media:
- blogs
- business networks
- collaborative projects
- Enterprise social networking
- forums
- microblogs
- photo sharing
- products/services review
- social bookmarking
- social gaming
- social networks
- video sharing
- virtual worlds.
The Many Forms of Social Media
Social media may take the form of a variety of tech-enabled activities. These activities include photo sharing, blogging, social gaming, social networks, video sharing, business networks, virtual worlds, reviews and much more. Even governments and politicians utilize social media to engage with constituents and voters.
The figures for the most popular social media websites as of January 2019 are as follows:
- Facebook (2.27 billion users as of January 2019)
- YouTube (1.9B)
- WhatsApp (1.5B)
- Facebook Messenger (1.3B)
- WeChat (1.08B)
- Instagram (1B)
- QQ (803M)
- QZone (531M)
- Douyin/Tik Tok (500M)
- Sino Weibo (446M)
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